Technology giant Apple Inc. is reportedly developing a voice as well as gesture enabled TV set.
The screen of this new device will be manufactured by Sharp, the Japanese manufacturer, quoting Jefferies analyst Peter Misek, reports The Guardian.
Misek stated, "They hope to avoid the fate of other industries and manufacturers who were caught flat-footed by Apple." Rivals and competitors are still clueless about what type of capacity this new Apple device will have.
The voice and gestures commands are not a very new or path breaking technology as Kinect motion sensing technology in the Kinect for Xbox is already allowing users to play games, control playback of video as well as navigate through various menus.
Misek also commented that iTV that is a smart sort of TV, is "real" and Sharp is working for modifying amorphous TFT LCD panels for the Apple TV.
The analyst also speculated that iTV might be prepared for commercial production by the month of February next year, however, there were rumours before that it was to be released sometime between late 2012 and beginning of 2013.
According to some, in order to give users a full-fledged TV experience Apple must develop a remote which will be supporting other electronic devices also, notes GMANews.