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Toyota’s Latest Concept Car – 'Smartphone on Four Wheels'

Japanese car maker Toyota has unveiled a new concept car which is designed like a smartphone, featuring multiple touch screen panels on the outside.

The Fun-Vii, which stands for vehicle interactive internet, was unveiled by the company ahead of the Tokyo Motor Show, in order to showcase what the car maker plans for the future, when drivers will be able to interact with their cars in a way similar to how they use a smartphone.

The car's outside is embedded with a series of touch screen panels that allow the driver to change the body colour and display content. The company said that people will also be able to customise the interior of the car depending on their mood.

According to the concept images released by Toyota, the car's windshield will come with augmented reality capabilities and will also feature a virtual assistant for navigation and other driving related information.

Toyota has no plans to launch the car in the mainstream market but aims to demonstrate how technology can be used to make cars with great design and interactiveness with the external environment.

"We thought it would be fun to put a smartphone on four wheels. This idea led to the birth of Fun-Vii. A car must appeal to our emotions. If it's not fun, it's not a car", said Akio Toyoda, the president of Toyota Motor Corporation during the demonstration of the Fun-Vii reports the Register (opens in new tab).

Ravi Mandalia

Ravi Mandalla was ITProPortal's Sub Editor (and a contributing writer) for two years from 2011. Based in Ahmedabad, India, Ravi is now the owner and founder of Parity Media Pvt. Ltd., a news and media company, which specializes in online publishing, technology news and analysis, reviews, web site traffic growth, web site UI. Ravi lists his specialist subjects as: Enterprise, IT, Technology, Gadgets, Business, High Net Worth Individuals, Online Publishing, Advertising, Marketing, Social Media, News, Reviews, Audio, Video, and Multi-Media. He has also previously worked as Dy. Manager - IT Security at (n)Code Solutions.