Apple has released some very impressive sales figures for the 2011 holiday season. On Christmas Day, for example, the company earned $120 million via its iTunes store. With this impressive performance, the online digital content store contributed hugely to fourth quarter revenue figures.
During the holiday "gift exchange" season, the market witnessed a huge increase in the sales of iPhone, iPad and iPod devices. Apple revealed that the iTunes store, during the last three months of 2011, earned a massive $1.7 billion in revenue.
Apple CEO, Tim Cook, stated, "We're thrilled with our outstanding results and record-breaking sales of iPhones, iPads and Macs. Apple's momentum is incredibly strong, and we have some amazing new products in the pipeline," as reported by T3.
Along with these figures, Apple also revealed that they reached another milestone for making available over 20 million songs in the iTunes store for downloading.
Other key announcements made by Apple include: 37.04 million iPhones were shipped during the last three months of 2011. Apple iBooks Author app, launched last week, has been downloaded more than 600,000 times.