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Who Gives a Tweet? Just 36% of Twitter Posts Appreciated

A new study reveals that out of all the millions of tweets posted every month on the microblogging platform Twitter, around one third are worth reading.

The study was conducted by researchers at MIT, Georgia Tech, Carnegie Mellon and The University of Southampton; on a webpage outlining the project, they ask the question: Who Gives a Tweet?

Apparently, the users of Twitter were promised to be given feedback on their own tweets if, in exchange, they agreed to anonymously rate the tweets posted by persons they follow on the site.

Eventually, 1,443 individuals visited the site over 19 days throughout December and January, and they rated a total of 43,738 tweets posted by around 2,014 users.

Apparently, the participants liked just 36 percent of all the tweets they rated, and did not like 25 percent of them; while the other 39 percent were given a "neutral rating".

"If we understood what is worth reading and why, we might design better tools for presenting and filtering content, as well as help people understand the expectations of other users," Paul André, the lead author of the study, who also happens to be a post-doctoral fellow at Carnegie Mellon's Human-Computer Interaction Institute (HCII), stated.