At the Mobile World Congress 2012 at Barcelona, Ford unveiled its Europe B-MAX car and revealed that it will be first car to have the company's voice-activated in-car connectivity system, SYNC.
The voice activated in-car connectivity system will make its debut in Europe and is part of company's plan to have 13 million SYNC worldwide customers and 3.5 million cars with SYNC feature on the European roads by the year 2015.
Chairman and CEO, Ford of Europe, Stephen Odell, stated, "The all-new Ford B-MAX is at the forefront of Ford's plans to deliver SYNC to customers in Europe for the first time, and is the perfect vehicle for the job." reported Paddock Talk.
SYNC is an amazing feature which is capable of reading aloud text messages from any compatible handset besides working with a number of different digital music players and iPod reports Digital Trends.
Ford teamed up with Nuance, the speech technology specialist, to develop this technology and for the time being it supports UK English, EU Portuguese, Dutch, EU French, German, EU Spanish, Russian, Italian and Turkish. At present approximately 4 million vehicles features SYNC in US.