Amid great anticipation from LG's most loyal fans, the South Korean electronics manufacturer has announced the European launch of the budget Optimus L3.
The L-style range will finally make its appearance on European shores this month, with the release of the much-awaited Optimus L3. The unveiling of the all-in-one compact smartphone with superior style (as claimed on LG's press release), follows its introduction at Mobile World Congress 2012 - making it the first L-phone to be unleashed on the European public.
Elements of the L3 include the Modern Square Style and Harmonized Design Contrast with metallic finish, with its 3.2 inch display promising the 'ideal viewing experience'. Although on the lower end of the L-style spectrum, according to The Verge it does also feature a 3-megapixel camera, 800MHz dual-core processor, and operates on Android 2.3 Gingerbread.
"We've always believed in the need to offer a variety of smartphone options and many people simply don't want to pay for a lot of extra bells and whistles." explained Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company.
"We think the Optimus L3 offers all of basic smartphone-related benefits but in a more premium package that hasn't been seen before on a smartphone in this category."
Following its European launch, the smartphone will also be visiting Russia and Asia as part of its whistle-stop tour.