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Samsung Sues Apple Again Over Supposed Patent Infringement

It's well-known within the tech industry that lawsuits and patents go hand in virtual hand with one another, and it looks as though Samsung and Apple are proving this theory with the latest lawsuit to hit the headlines.

Another patent, another dispute - this time in the form of South Korean company Samsung over Cupertino arch-rival, Apple. Claiming the iPhone 4S and iPad 2 infringe upon three of Samsung's patents, the suit was filed in Seoul's Central District Court.

"This lawsuit is separate from the proceedings filed against Apple in Seoul in April 2011 regarding infringement of telecommunications standards-related patents," explained Samsung in an emailed statement published in The Register. "Samsung will continue to assert its intellectual property rights and defend its investment in innovation in order to ensure our continued growth in the mobile industry."

Not only is this is a sense of déjà vu for Apple, but it also comes about as really bad timing for the highly-anticipated iPad 3 event. Or is it?

Whilst many are inclined to believe that there's no such thing as bad publicity - in effect it actually increases web traffic for Apple in time for the launch of the iPad 3 - should history repeat itself then it may find itself in a spot of proverbial bother. With over 30 lawsuits (and counting) between the two parties, Samsung could try its chances at potentially blocking sales of the esteemed iPad 3.