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Draw Something Now Most Played Game On Facebook

The newest app from OMGPOP to inspire wannabe artists has successfully knocked Zynga off the top spot to become the new darling of Facebook.

Only a few days ago we reported how OMGPOP's Draw Something celebrated the 20 million download milestone, but it looks as though the Pictionary-inspired app has another reason to party - as Draw Something is now Facebook's most played game.

Statistics collected by tracking service AppData shows that the game attracts the attention of 10.8 million users each day, resulting in Zynga being relegated to second place with a not-too-shabby user total of 8.6 million.

"For a long time, we made games that did not get any traction," explained OMGPOP chief executive, Dan Porter. Draw Something "was a crazy out-of-the-box success," he said.

Not only is Draw Something loved by Android users, but the admiration for OMGPOP has also extended towards the iOS camp. Its popularity both on a smartphone and social networking level is largely down to the cross-platform challenges, with users having to guess their friends' touchscreen sketches.

Mr Porter mentioned that the company had received requests about potential partnerships from both investors and celebrities alike. He even stated that a number of producers were interested in turning the game into a television show. However, the company is happy to focus their efforts into improving the game's social aspects, such as a chat feature as well as a browsing tool to view the sketches of other players.

Source: New York Times

Mariel Norton is a self-confessed girly geek with a penchant for technology, and joins ITProPortal with just over a year's experience under her online belt. A copywriter by day and a freelance writer by night/weekend, Mariel is an avid volunteer - lending her charitable services throughout the world. Specialising in social media, apps, and video games, Mariel hopes to intertwine her love of technology with the English language to produce amusing anecdotes of ambiguous algorithms and alliteration