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Fujitsu Does "A Sony", Acquires Toshiba's Stake In Mobile JV

Only months after Sony acquired the Ericsson state in its Sony Ericsson joint venture to create a wholly owned mobile division (Sony Mobile), another Japanese firm, Fujitsu followed suit, and purchased the remaining Toshiba's stake in Fujitsu Toshiba Mobile Communications.

The company, which is now a subsidiary of Fujitsu, will be known as Fujitsu Mobile Communications Limited and could well mark a new dawn for Fujitsu in the already crowded mobile phone market, having merged its phone business with Toshiba in October 2010.

Fujitsu is primarily targets the Japanese market, developing and selling phones for mobile phone networks such as KDDI and the acquisition comes shortly after it confirmed that Fujitsu will launch eastwards as did Panasonic in 2012 with the launch of its new smartphone range, the Eluga, in Europe.

Interestingly, Fujitsu is well known for its surprisingly capable smartphones - like this one from CES - which are on par with the "creme de la creme" of the competition; these include HD ready screens, quad core processors, ultra-thin chassis, waterproof capabilities, NFC and much more.

Desire worked at ITProPortal right at the beginning and was instrumental in turning it into the leading publication we all know and love today. He then moved on to be the Editor of TechRadarPro - a position he still holds - and has recently been reunited with ITProPortal since Future Publishing's acquisition of Net Communities.