Social media is continuing to rise in popularity, and smartphones now outstrip feature phones in the mobile market, so a smartphone from Facebook? Seems likely, no?
Back in 2010, rumours were flying around that Facebook was developing its very own mobile phone. However, Facebook creator, Mark Zuckerburg denied such claims, saying "we're not trying to compete with Apple or the Droid or any other hardware manufacturer for that matter."
Two years later, it seems he may have changed his mind.
The rumour mill has gone back into business as news is leaking of a Facebook and HTC co-developed smartphone. The phone is said to be designed exclusively for the social media giant, and would feature high level integration of Facebook functions into the smartphone platform.
Reports suggest that the Facebook phone would use a customised Android OS. As Amazon has already shown with the Kindle Fire, it is possible to run Android, but to strip out all the Google features and replace with purpose built designs. Barnes and Noble did the same with the Nook.
If this handset is going to be created and put to market, it is unlikely that we would see it until the third quarter of 2012, at the very earliest.