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LG Cloud Beta Starts Tomorrow

LG has announced that the beta version of its new cloud service goes live tomorrow. LG Cloud provides streaming access to digital content across Android smartphones, computers, and LG smart TV sets.

The service is accessible via the LG Cloud app (opens in new tab), which can be downloaded from Google Play or the LG SmartWorld app store - alternatively, visit the LG Cloud website (opens in new tab) for the PC version.

LG Cloud syncs content across devices swiftly. So, photos snapped on a smartphone can be accessed on the TV, with little delay. LG notes that as videos are streamed from the cloud service, wherre there's no delay in waiting for an entire clip to be downloaded, before it plays.

LG's service boasts real-time streaming transcoding technology, removing the need for codecs or converters, as conversion happens on the server - in real-time, and not on the device.

Havis Kwon, President and CEO of LG's Home Entertainment Company, commented: "Most companies today only see the cloud as a storage device or in the case of YouTube or Flickr, only for one type of content. LG makes the devices that millions of people watch content on so we can set a new yardstick for ease of use by setting up our own cloud service."

"Tomorrow's consumers don't want to go to one cloud for music, another cloud for video, another location for photos and yet another cloud for their office files. In the end, our solution is about making life more convenient."

The LG Cloud will be both a free and paid-for service, with a limited amount of free storage space, and presumably tiered subscription levels on offer, above that. Exact pricing is still to be confirmed.

Darren Allan

Darran has over 25 years of experience in digital and magazine publishing as a writer and editor. He's also an author, having co-written a novel published by Little, Brown (Hachette UK). He currently writes news, features and buying guides for TechRadar, and occasionally other Future websites such as T3 or Creative Bloq and he's a copy editor for TechRadar Pro. Darrran has written for a large number of tech and gaming websites/magazines in the past, including Web User and ComputerActive. He has also worked at IDG Media, having been the Editor of PC Games Solutions and the Deputy Editor of PC Home.