Last year, Google+ introduced Hangouts On Air to an elite few - but yesterday saw the facility shed its beta image and extended its service to users the world over. Thanks to this new feature, people can interact with a larger Web audience through the "Enable Hangouts On Air" function, allowing users to broadcast their live Hangout via their Google+ stream or by use of their site or YouTube channel.
"Today we're excited to launch Hangouts On Air to Google+ users worldwide. So if you have something to say-as an aspiring artist, a global celebrity, or a concerned citizen-you can now go live in front of a global audience," said Google's Engineering Director, Chee Chew.
The feature is only limited to desktops so far, however, Hangouts in general can be accessed both on iPhones and Android handsets. Experimental extras such as the 'sketchpad' app and screensharing are sadly out of action for any Hangout On Air broadcasts.
Viewers can look forward to numerous upcoming Hangouts on Air, including: Conan O'Brien on 8th May, Cadbury UK on 11th May, as well as Jamie Oliver on Food Revolution Day taking place on 19th May.
Have a go yourself, or take a look around to see who else is on air: