This September marks the sixth global event for Social Media Week, and to celebrate, photo enthusiasts are being asked to Instagram their hometowns to honour this worldwide phenomenon.
Establishing itself only four years ago, Social Media Week has come a long way since its inception - exploring the social and cultural aspects of the Internet's most popular phenomenon with conferences held in over 26 cities across the globe. And to mark its success, Crowdcentric, the organisers behind the event, launched the 'Instagram Your City' competition - kicking off on 1st May and running right through to 29th June.
All you have to do to take part is (a) be a resident of one of the Social Media Week's 14 cities - Barcelona, Berlin, Bogotá, Chicago, Doha, Glasgow, Hong Kong, Jeddah, London, Los Angeles, São Paulo, Seoul, Torino, or Vancouver and (b) capture your beloved city in any of Instagram's fancy filters.
For the chance to be crowned the winner, the Social Media Week organisers will choose one photo from each of the 14 locations before deciding on one ultimate winner - who will then get to visit the SMW city of their choice.
Sunsetting in LA by @Mike_Avent
Sagrada Familia Barcelona from @lulu1709
London by @MjCulmer