Everything Everywhere has made the T-Mobile-Orange marriage that little bit stronger, by completing a network share between the two subsidiary operators.
By virtue of a solution called Smart Signal Sharing, customers will have their phone signals automatically switched to the network with the strongest 3G signal if one falls below the other. If there is no 3G available at all, the device will default down to 2G for as long as necessary.
The upshot of the union is that T-Mobile and Orange customers should benefit from improved mobile signal and mobile broadband speeds, while EE will combine the usage data on the customer's bill making it easy to understand.
EE CEO Olaf Swantee said, "The launch is yet another proofpoint to our commitment to provide our customers with the best network in the UK - now and in the future. Our continued investment into the network, including the launch of 50 per cent faster 3G speeds through HSPA+, allows our customers to access the internet, social networks or download emails faster in more places than ever before".
With the signal share secured, EE can focus on preserving its forthcoming 4G launch, amidst a storm brewing between O2, Vodafone and Ofcom. With EE's rollout due to take place up to 15 months before its rivals, the operators have reacted angrily to Ofcom's decision to sanction the move.