It's not a rare auction of Star Trek memorabilia, nor is it the kind of faux-bling commonly found on an adolescent's cheap Nokia handset. In fact, it's the first glimpse of luxury Italian car manufacturer Lamborghini's exclusive new tech range, provisionally scheduled to be launched in Russia this August.
The bespoke motoring company plans to sell three mobiles and a tablet in the Eurasian superpower from the end of summer, with early details indicating that the products prioritise style and design over high-spec functionality and up-to-date features. Potential consumers look to be able to buy into the brand's latest venture from a mere £1,200.
The cheapest handset, the TL688 Spyder (below), is limited to a 2-inch QVGA display and a 3-megapixel camera. It only supports 2G networks, but will still run buyers up to £1,400. The mid-range TL820 Spyder 2 is a slightly improved device. It will retail at just over £1,500 and is 3G enabled, offers a 2.4-inch display with 640 x 480 pixels of resolution, and features a 5-megapixel rear camera.
As luxury phones likely to be purchased primarily by seriously moneyed types, the mobiles' most impressive aspects are their design features: both the entry level TL688 and its more expensive but still basically equipped Spyder 2 sibling (below) boast gold-plated cases and handmade leather bodies.
The final phone in the range, the TL700 smartphone, is the most sophisticated and comes closest to emulating the kind of spec sheet expected by mobile enthusiasts across the globe. Running on Android - albeit Android 2.3 Gingerbread, the most dominant version of the OS out there but not the most coveted - it features a mystery Qualcomm processor and has a 3.7-inch, 800 x 400 resolution display. Style wise, the TL700 (below) boasts a sapphire glass coating for the display, and elements of crocodile skin on the back. The high end device will set buyers back £1,775.
Lamborghini round out its initial tech range with a tablet: the L2800 (below) has key specs of 512MB RAM, 4GB of internal memory, a 5 megapixel camera, and a 1.2GHz Qualcomm processor. It also enjoys a 9.7 inch LED-backlit, 1024 x 768 resolution display - the same as the iPad 2 - and will run for just under £1,500 when it hits Russian shelves.
Specific release dates have not been issued at present, but the real question is whether anyone other than mega-rich oligarchs will actually care - given both the technological shortcomings and a design style that is unlikely to be to everybody's taste.