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Domain suffix bids include .lol, .sex & .pizza

The web is set to be littered with a whole host of new domain suffixes from next year, and the body dealing with the expansion has now revealed the full colourful list of submissions.

The Internet Corporation for Assigned Names and Numbers, known as Icann, says it has received a total of 1,930 requests, after the application process was left open to "the limitless possibilities of the human imagination".

.lol is one of Google's 101 submissions and .pizza is wanted by three applicants including Uniregistry - which is also competing for .sex.

The domain changes could bring significant changes to our cyber-world, but companies seem divided as to the merits of owning alternative suffixes. Alongside Google's deluge of applications, Amazon has applied for 76 and Microsoft 11. But there were no entries at all from Facebook and Twitter.

Icann has now opened a seven-month window for any name objections to be lodged, and aims to activate new domains in batches of around 500. The first set is set to go live some time after March 2013.