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Microsoft sets 'Do Not Track' feature as default in IE10

Microsoft has outlined how its "do not track" functionality will work with Internet Explorer 10.

In June, the Redmond-based company announced that "do not track" would be turned on by default in IE10. But there are some options for those who don't want it. In setting up a Windows 8 PC, users will be given the option to select "Express Settings" or "Customise." Those who select Express will have "do not track" automatically enabled on their browser, while Customise will allow users to turn it off.

"Customers will receive prominent notice that their selection of Express Settings turns DNT 'on,'" Brendon Lynch, chief privacy officer at Microsoft, wrote in a blog post. "In addition, by using the Customise approach, users will be able to independently turn 'on' and 'off a number of settings, including the setting for the DNT signal."

If you're not sure what option to select, Lynch said that a "Learn More" link will provide details about each setting.

For Windows 7 customers who eventually upgrade to IE10, Microsoft will provide "prominent notice that DNT is turned on in their new browser, together with a link providing more information about the setting," he wrote.

"Our approach to DNT in IE10 is part of our commitment to privacy by design and putting people first," Lynch continued. "We believe consumers should have more control over how data about their online behavior is tracked, shared, and used."

At issue are ad networks and other companies that track web users' online activity. Some of this activity is useful - serving up targeted ads based on habits, for example, or keeping you logged in on sites to which you surf frequently.

But sometimes users are unaware that this tracking is going on, and there have been concerns about how companies use the data they collect about Internet users.