Attention switches to Microsoft tonight with the release of its Surface tablet accompanying the launch of the Windows 8 platform, and company CEO Steve Ballmer says more hardware is likely to follow in the tablet’s footsteps.
Having only occasionally dabbled in hard products in the past, Microsoft’s Surface project is brave and perhaps an admission that the Redmond firm needs to broaden its scope and modernise its product line. Speaking to the BBC, Ballmer indicated that the tablet may spark the development of more devices from the company.
"Is it fair to say we're going to do more hardware? Obviously we are... Where we see important opportunities to set a new standard, yeah we'll dive in."
The statement points to a fairly radical change of direction for Microsoft and Ballmer didn’t shy away from the importance of the new Windows release - due to hit desktop and mobile.
“The launch of Windows 8 and Windows Phone is really an epic thing for Microsoft. It’s right up there in the top two or three big moments [in our history], including Windows 95 and the launch of the IBM PC, and it really starts us on this new era of computing.”