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Google launches Voter Information Tool ahead of US election

Google has launched a Voter Information Tool this week in the run up to this year's US presidential election, which is due to take place on 6 November. This year's election is between incumbent Democratic President Barack Obama and Republican candidate Mitt Romney.

The tool is an online resource featuring information about where users can locate their nearest polling place and early voting venues. It also includes facts on voting rules and basic details about each presidential candidate, with links to their social media sites.

The Google tool is actually a revamped version of the US Voter Info site which Google launched ahead of the 2008 presidential election, which saw Barack Obama make history as the first black President of the United States.

In a blog post yesterday, Google said it initially launched the tool because "important voting information is disorganized and hard to find on the Internet".

The Internet giant boasted that the tool is easy to embed on any website and is open source, meaning it can be easily customised by developers.