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Refreshed Rdio app now supports Windows Phone 8

Music streaming service Rdio has been updated to support Microsoft’s latest mobile platform, Windows Phone 8.

The move allows owners of phones including the Nokia Lumia 820 and 920, HTC 8X and Samsung Ativ S the chance to utilise the musical app, which boasts over 18 million tracks in its library.

Alongside the Windows Phone 8 support, the Rdio update also brings improved online playback, browse recommendations and metro interface enhancements. The refreshed app is available for download in the Windows Phone store now.

Rdio joined the music streaming scene in 2010 having been founded by Skype co-creator Janus Friis.

In autumn last year, the company launched Rdio Artist Program, which sought to help musicians see direct financial reward for their popularity by offering money for every new subscriber they earned on the service.

"As part of this industry, we know a business that doesn't reward its most important contributors is a business that has to change," Friis said at the time.

Whether such initiatives will do enough to successfully marry music and digital technology and make the industry profitable again remains to be seen, and ITProPortal’s Rawiya Kameir recently asked if the music streaming market may actually be doomed to failure.