I hope to God that Google Glass is a huge flop. I wish I could predict its failure for sure, but since everyone I know under the age of 30 wants a pair, I'm reluctant to make such a claim. Still, one can dream.
Why do I already hate Google Glass? To begin with, these glasses are creepy. They look like something from the Borg Collective. Nobody will see it like that, though. They will think it's cool.
Then there's the fact that it's yet another unnecessary technology that cocoons people in their own little world and prevents them from interacting with others.
People began shutting out society when the iPod became mainstream. There you were gyrating or singing to yourself in your own little world without any concern for anything going on around you – like the little kid who plugs his ears and hums so he cannot hear whatever it is that mum is telling him. If you hop on the subway, you'll see dozens of these iPod-wielding people walled off from the rest of the community, uninterested in anything other than their own personal playlist.
Nobody seems to pay attention to anyone else these days. If a presenter is speaking to a tech audience in particular, he or she is lucky if 10 per cent of the group is even looking up from their laptops and tablets. They either get side-tracked by a point and go dig deeper on Wikipedia, or they tweet and end up in a consuming Twitter conversation. Often they take a picture and post it on Facebook to prove they were even at the event. It's like the photo represents a big game trophy and they are the mighty hunter.
Google Glass is the next step towards complete isolation. I can only imagine people looking up like robots, appearing to be paying attention while doing who-knows-what with the gadget.
The company has already done a great job of building excitement around Glass through marketing. The product's website shows how simple it is to make movies from your point of view and share all your fabulous adventures with the poor saps who don't get to do anything. Isn't that great!?
While you visit the site, ask yourself a couple of questions: When you are looking at the Brooklyn Bridge, do you need to be told that it is the Brooklyn Bridge? While you are walking down the street on a pleasant day, is it important to know that the temperature is 24 degrees?
The future appears to hold an inundation of unnecessary information and if Google Glass flops, it could stave off the inevitable for a little longer.
For more on Google's upcoming device, see: So what's the big fuss about a glorified camcorder?