HTC has officially unveiled the Butterfly S smartphone.
The Taiwanese tech firm held a deliberately low-key press event close to Taipei to celebrate the announcement of its brand new flagship product.
Improving upon HTC's impressive original Butterfly device, which debuted in October 2012, the Butterfly S will carry a 5in 1,920 x 1,080 full HD display with scratch-resistant glass, a 4-megapixel rear camera, a 2.1-megapixel front-facing one, a quad-core 1.9GHz Snapdragon 600 processor, 16GB of storage and 2GB of RAM.
It will also pack Android Jelly Bean (though we don't currently know if this will be version 4.1 or 4.2), Stereo BoomSound speakers and a 3,200mAh battery, and come in red, white and grey models.
The handset is claimed to be even faster than the HTC One, which almost grabbed a perfect score in our review last month.
The Butterfly S will begin retailing in Taiwan for NT $22,900 (£491) from July onwards, while HTC has so far kept quiet on its international pricing and availability plans.
This hasn't been the easiest of periods for HTC, as seven of its senior executives have left the company since the turn of the year, due to poor sales figures. The company will no doubt be hoping that its newest device will provide at least a little cheer amongst the gloom.
The Butterfly S smartphone's arrival in the UK however is looking, at least for the time being, unlikely.
HTC has now posted a video to YouTube, offering a first look at the device.