Microsoft is set to introduce its second generation Surface tablets to the world in a suitably low key fashion - with the parties ahead of 10 midnight launch events kicking off at 17:30 EST on 21 October, with one lucky (and presumably highly caffeinated) customer from each location being jetted off in the early hours of the morning to attend an exclusive performance with the rapper Pitbull.
Unlike Microsoft’s launch of the Surface RT last October, where 32 pop-up stores were created in areas that lacked the Redmond firm's stores, this year’s events are only being held at existing retail outlets – and a considerably smaller number of them.
The ten locations are White Plains, New York; Boston, Massachusetts; Miami, Florida; Atlanta, Georgia; Arlington, Virginia; Oak Brook, Illinois; Austin, Texas; San Francisco, California; Scottsdale, Arizona; and Bellevue, Washington near where Microsoft's headquarters are based.
Customers who make it to the events will find themselves faced with a “series of fun challenges” that, if completed, will see winners flown to Orlando in Florida the next morning to meet Pitbull. Those already in Orlando the night before at the Millenia Mall store's grand opening will also have the chance at attending an exclusive concert with the American rapper if they are one of the first 1,500 people in the queue. The first 100 of that number will also be allowed access to a meet-and-greet session with Pitbull before the show.
Microsoft has been accepting online pre-orders for the Surface 2 and Surface Pro 2 models for some weeks, claiming that many of the models are now selling out.
The 32GB is currently listed as out of stock, with the 64GB not being shipped until 25 October.
It seems the company are stockpiling supplied for the midnight launches, though unfortunately for UK customers, your only chance at getting the latest Microsoft devices soon would be buying a plane ticket and jetting off to the US, as plans for the UK release of Surface 2 have yet to be confirmed.