With only one week to go until Apps World Europe kicks off in Earls Court, the global 'Developers Exhibition and Conference' is already making headlines.
There are already 11,000 delegates pre-registered for the event, and a further 2,000 are expected to register in the next week, making it one of the biggest app developer events ever held in the UK. The attendance will be nearly double last year's numbers.
The Apps World series aims to "bring together the entire spectrum of the app ecosystem for debate and discussion" over both of its two-day events in Europe and the US.
The London show will feature 12 separate conference streams, ranging from gaming to enterprise, five of which will be available to visitors free of charge. In addition, 250 exhibitors will be in attendance, and the free-to-join exhibits, Indie Games Zone and Startup Village will be full of fresh, new talent in the app developer world.
There will also be three "Hackfest" events, which will be "challenging participants to push the boundaries of originality whilst providing cutting edge and cool solutions to specific briefs." The Hackfests will be judged by four experts, including Martin Sweeney, a Senior System Architect at Hailo, and Jody Smith, Multiplatform Commissioning Editor for Entertainment and Comedy at Channel 4. There will be £10,000 worth of prizes up for grabs.
Keynote speakers include Apple co-founder Steve Wozniak and EA originator Trip Hawkins.
"We are delighted with the interest in the event," said Apps World founder Ian Johnson. "For the fourth year in a row we have almost doubled in size. Apps World aims to bring together the very latest in apps developments and thinking under one roof – allowing visitors the chance to see and meet best of breed companies that can help them grow and develop. The apps ecosystem is a hugely exciting, but rapidly growing industry, and staying on top of industry developments is key."
Apps World will also include the results and award ceremony for Appsters, the app-designers awards.
Talks at the show will include tips on designing apps for the future of smart cars, and why designing apps for Google Glass could be good business.
The show will take place at London Earls Court on 22-23 October.