Virgin Media Business has announced a search for three new technologies that could be the basis for future innovations. It has asked developers and technology startups to come forward with ideas for "game-changing digital innovations that could transform the way we live and work for good."
The campaign, which Virgin has dubbed "Three New Things" is designed to discover digital and technological innovations that haven't yet come to the public's attention.
And the prize? Virgin is offering "a unique package of mentoring and support, including an opportunity to speak to Richard Branson about his experiences of launching a new brand into the market, introductions to Virgin Media Business network, as well as up to £25,000 in free business telecoms."
The company will also track the progress of their three chosen innovations, "charting the highs and lows of bringing a new idea to life and to market."
"Britain has a digital competitive advantage that we should all be proud of," said Peter Kelly, the managing director of Virgin Media Business.
"That advantage has been born out of a desire to adopt new technologies and transformative ideas that can often start from something small and simple."
He went on to vaunt the potential of Britain's burgeoning tech industry in times of economic turmoil.
"Digital could and should power Britain's economy and change the way we live and work for the better. We're committed to helping others make the most of that potential. Today I'm calling on innovators to grab this unique opportunity to make their idea a reality."
Virgin has said that entries can come from any area of technology – so whether you're an app developer, the CEO of a sprouting UK startup or a lone inventor toiling on a new kind of fuel cell, check out the Three New Things campaign.
Image: Flickr (D@LY3D)