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Trend Micro unveils three products in ongoing fight against mobile malware at work and in the home

Trend Micro is continuing its fight against mobile malware by unveiling three new solutions that are geared towards assisting enterprises and consumers in the ongoing battle with mobile threats.

Related: How to tell if your Android phone is infected with malware

The array of new mobile security solutions is designed to provide protection across all major mobile platforms and is being done in response to the growing number of threats in the mobile markets with research from TrendLabs predicting that Android malware will reach three million in 2014.

“Mobile threats continue to grow in intensity and sophistication, and Trend Micro is committed to utilising our proven expertise to address these challenges,” said Eva Chen, CEO and cofounder of Trend Micro. “In 2014, mobile will become the attack vector of choice for cyber criminals, as the number of Android threats alone is expected to climb to more than 3 million. As cloud-based applications and BYOD policies become mainstream, both employees’ and companies’ sensitive data are at risk. Our comprehensive solutions will keep this information safe without impeding the mobile experience.”

The enterprise facing Safe Mobile Workforce product allows corporate data to be accessed securely on mobile devices thus giving all users an enhanced experience. Mobile user data is provided to devices through a remote operating system.

Trend Micro Mobile Security, meanwhile, is a cross platform solution that offers a plethora of security benefits across Android, iOS and Amazon Kindle devices. It gives the user secure web browsing, privacy guidance for Facebook settings, protection against threats, lost device protection, data backup and parental controls.

Finally, Mobile App Reputation evaluates mobile apps to identify new and existing malware, verify the reputation of apps and provide protection against threats during downloads. It scans, blocks and identifies risky apps from a number of sources and has already played a big role in stopping malicious apps on the BlackBerry World app store.

Related: Kaspersky warning: Huge surge in mobile malware could cripple Android

Mobile malware is increasingly prevalent on the Android OS in particular with Kaspersky’s latest figures showing that almost all of the instances it spotted in 2013 were on Android as it is the largest and therefore ripe for hackers looking to pilfer information.