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Fitbit app coming soon to Windows Phone 8.1

Part of the Windows Phone app-gap problem is the lack of support from wearable companies, that either bump into software limitations or prefer to focus most, if not all, of their attention on Android and iOS, which make up for more than 90 per cent of the smartphone market.

As a result, many users of the tiled mobile operating system turn to third-party apps, constantly ask manufacturers for support, or just give up on the idea of using wearables altogether. With Windows Phone 8.1, however, things are looking up - Fitbit is jumping onboard.

Fitbit is the largest vendor of wearable bands - also known as activity trackers - according to analyst firm Canalys, with a market share of roughly 50 per cent. This makes its support for Windows Phone 8.1 a huge, and much-needed win for the platform.

At this point, there is no estimated time of arrival for Fitbit's upcoming app. The company has also yet to reveal any details surrounding the features it plans to offer (and is able to offer) on the tiled OS. I can only presume the offering is in its early development stage.