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Attracting the right people to work for your business - Dr Ben Medlock, co-founder of Swiftkey

As part of Sage's Secrets to my Success campaign, co-founder and CTO of SwiftKey Dr Ben Medlock spoke about how the idea for his groundbreaking app came about, and what you can do to build a startup like it.

In this video, Ben tells us the single most important piece of advice for attracting smart people to come and work for your startup. He also lets us in on the secrets of holding a good interview, and how you can recruit staff that will be a good cultural fit for your new organisation.

Dr Ben Medlock: CTO and co-founder, Swiftkey

Joy Nazarri: Managing director and co-founder, dn&co