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- How are different businesses tackling big data
- How the business case has been built
- What value is being achieved
- The practicalities on making it happen
This session will look at real-world cases of how organizations are using, or planning to use, big data technology to drive value. It will look at the different ways in which the technology is being used in a business context. Examples are drawn from Retail, Telco, Financial Services and Consumer goods. It will look at a range of business scenarios from simple cost reduction through to new business models specifically looking at how the business case has been built and what value has been realized. It will also look at some of the practical challenges and approaches taken.