Setting the stage: using connectivity and mobile technology to improve the concert experience By Adam Croxen Installing Wi-Fi and 4G connectivity at concert venues can provide organisations and advertisers with new ways to reach their audience.
Just the ticket: Mobile’s increasing influence on public transport By Adam Croxen How transport operators can help get travellers’ perceptions back on track through the intelligent use of mobile, thereby shaping a win-win scenario for both operator and customer alike.
Are retailers committed to mobile loyalty? By Adam Croxen By utilizing mobile and digital channels to their full extent, organisations can beat out their competition and retain their customers.