Top five predictions on how tech will transform retail in 2019 By Anne de Kerckhove Retailers must act now in order to attract customers into their shops and engage with their brands, or else they risk becoming the high street’s latest victim.
Little tech tweaks can make a big difference By Anne de Kerckhove Despite what retailers may think, digital transformation doesn’t always require huge business model changes and drastic process shake-ups.
A human approach: the key to better customer interactions By Anne de Kerckhove By 2020, customer experience will overtake price and product as the key differentiator between brands.
Are we really ready to talk to robots? By Anne de Kerckhove Despite consumers’ likelihood of adopting AI in the near future, some businesses seem less keen on the technology.
