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Jil Maassen

Through her daily work Jil facilitates transformation of mindsets, drives cultural shift of leadership & product teams, and encourages replacement of digital guesswork with evidence-based optimization. With an extensive background in the startup world as well as management consulting, Jil is originally from Germany and has lived and/or worked in 16 countries. She is currently based in Amsterdam and works as a Senior Strategy Consultant with Optimizely's global client base.

Articles by: Jil Maassen