When choosing from the best web hosting (opens in new tab) services, if your business is globally-focused then providers offering the best European web hosting are worth a look. By this, we mean that it's highly recommended to choose a host with data centers close to your customers, as server location can play a significant part in determining your site's overall performance.
If you have a customer base largely situated in both the EU and the UK, or one or the other, it's wise to find a provider among the best European web hosting services, because they will have data centers based in the region. What this means for your site is that it will perform better for European and UK customers, because when they visit the site, the regionally-based servers will load the site quickly.
As a consequence, there are a large range of options available, and below we've reviewed and listed the best European web hosting providers either based in or possessing data centers in the region, evaluating them on hosting performance and overall quality as well as their location.
The 3 best European web hosting providers
Hostinger: affordable, EU-based host (opens in new tab)
Hostinger is one of the most popular and affordable web hosts, with pricing starting at less than $1. Its range of advanced tools and competitive prices are rounded out with package benefits including unlimited websites, email accounts, and bandwidth; a native control panel; and a wide array of other top features.
Hostwinds: top choice across hosting types (opens in new tab)
Hostwinds' quality plans cover all hosting types, and as the master of dedicated hosting (opens in new tab), its servers boast powerful configuration features for both general and high-demanding power users. Its highly-customizable products mean that it's an attractive option for those looking for scalability, while even cheap packages are filled with strong features.
Wix: best website builder with hosting (opens in new tab)
Wix isn't a web host per se, but is our choice for the best website builder (opens in new tab). Alongside industry-leading templates and an easy-to-use drag-and-drop editor, the free plan and three paid plans include the full builder, with attractive pricing seeing benefits added including unlimited bandwidth, one free domain for a year, ad-free sites, and a 14-day money-back guarantee.
Check out this exclusive Hostinger web hosting deal:
Get Hostinger's Premium Shared Hosting for $1.79 a month (opens in new tab)
We currently have an exclusive deal from Hostinger for its Premium Shared Hosting plan, which is currently available for an exclusive monthly price of $1.79 (opens in new tab) (down from $2.59). This package offers 100 websites, 100GB of SSD storage, and unlimited bandwidth and MySQL databases.
Which are the best European web hosting providers?
For us, the best European web hosting provider is Hostinger, which is also our top pick for a wealth of other hosting categories such as the best web hosting for small business (opens in new tab) and the best VPS cloud hosting (opens in new tab). Its top features and competitive pricing rank it top, alongside the fact that it's a European-based provider of hosting services.
Hostwinds also places highly thanks to its large range of quality web hosting plans and packages, across dedicated hosting, shared hosting, WordPress hosting, and much more. Wix, the best ecommerce website builder and the best small business website builder, also features due to its high-spec builder, and its great hosting offerings packaged with the site creator.
UK-based tsoHost is ideal for users based in the UK or who want a UK base, with a legacy in web hosting bolstered by powerful, affordable pricing. For professional hosting, Liquid Web is a top pick, with European data centers offering high-level security and monitoring.
GoDaddy's European data centers embolden its leading performance levels across secure, competitive packages; while Bluehost's UK presence and competitive pricing, alongside speed and security, ensure it's included.
The best European web hosting services available
Hostinger is a very affordable choice, since its pricing starts (opens in new tab) at less than $1. Top of our lists of the best cloud hosting (opens in new tab), the best WordPress hosting (opens in new tab), and the best VPS hosting (opens in new tab) among others, it's now got over 30 million global users. It also provides the Zyro (opens in new tab) website builder, which ranks among leading site building platforms.
Cloud hosting (opens in new tab) is a new, buzzing category, and it's top of the list with its advanced solution. With unlimited websites, email accounts, and bandwidth, plus an array of other included features, it's also incredibly well priced, starting at $9.99 a month.
Hostwinds has a huge range of quality plans, making it a good choice for almost any kind of hosting. As the master of dedicated hosting (opens in new tab), its servers boast powerful configuration features for both general and high-demanding power users.
Offering high levels of customization, even its cheapest packages are packed with strong features, with shared hosting (opens in new tab) starting at $5.24 a month. The provider also offers a free Weebly (opens in new tab) website builder, if you're looking to tie in hosting and site creation.
Read our full Hostwinds review (opens in new tab).
Wix isn't a true web hosting provider, but it's the best website builder (opens in new tab) out there, and if that's something you need, they'll make a great choice.
It offers one free plan and seven paid plans (opens in new tab) ranging from $14 a month, personal and business plans offering such features as unlimited bandwidth, 10GB of storage space, the Visitor Analytics and Site Booster apps, and one free domain for a year.
tsoHost is a good pick for UK users, especially if they use WordPress (opens in new tab), as the provider has some powerful plans.
It's one of the longest-running UK web hosts, offering everything from affordable cloud hosting to high-end dedicated server across versatile plans (opens in new tab). Transparent pricing and stable performance anchor well-specified packages.
Read our tsoHost review (opens in new tab).
Liquid Web offers top-notch quality and advanced features more suited for professional users across its wide range of web hosting plans (opens in new tab).
It provides various expert managed hosting services for all types of users and requirements, and its European data centers provide professional-level virus and spam defense systems, deep system monitoring, key software installation, updates, support, and free external migrations. If you're looking for website creation too, it offers WordPress plugin add-ons and WooCommerce (opens in new tab) plans for ecommerce (opens in new tab).
Read our full Liquid Web review (opens in new tab).
GoDaddy is a web hosting giant with a wide range of products and great quality support. It often ranks among the best web hosting (opens in new tab) providers, offering a range of solutions (opens in new tab) for businesses of all sizes.
It’s known for great performance backed by data centers in Europe, as well as the US and Asia, with competitive prices, a range of extra features, and good security.
Bluehost is regularly found to be one of the best web hosting (opens in new tab) services generally, and since it has a UK presence, it's only natural to put the company on our list.
It continues to impress in almost every aspect in a competitive market, delivering the complete package of speed, security, versatility, and not least superb reliability for just $2.75 a month. Its 60-day money-back guarantee also lets you trial the service before you commit.
Advantages of using the best European web hosting
In terms of the advantages of hosting a website in Europe, firstly it's worth noting that no matter where your customers are based, you'll want to be able to reach them quickly. Choosing one of the best European web hosting services is one way to ensure that, as such providers will have a data center close to your audience.
This is important, because the closer a data center is to the user, the faster that data can transfer between the server and the user's browsers. This, consequently, means that your webpages' loading speed will be quicker. All of this ensures that your site provides a better user experience, which will make it more likely that visitors and customers will continue to use the site (which can also rank higher in search results).
While data center location isn’t a significant SEO (opens in new tab) ranking factor, it can help search engines determine which local SERPs your site should appear on. Specifically, if your IP address points to a location in Europe, users in the region will most likely find your webpages, and this goes as far as city-based searches too.
Since May 2018, all websites targeting EU audiences have to abide by GDPR (opens in new tab), or EU’s data protection laws (opens in new tab). If you don't comply, you can face non-compliance penalties. Luckily, the best European web hosting services will uphold the GDPR, and while choosing hosting based in the EU doesn't automatically make a site GDPR-compliant, it can go further towards ensuring customers' personal data is protected.
Even when you know everything there is to know about web hosting (opens in new tab), choosing the right provider can be tricky. Luckily, all the providers mentioned in this guide have servers based in Europe, and are very capable web hosts for a range of needs and uses, ranking them among the best European web hosting services available.
Several providers offer a wide range of hosting products, so depending on your needs (you might need WordPress, VPS, managed, or dedicated packages, for example), some may be more suited to you than others. In any case, you can hardly go wrong no matter what you choose: take your pick, and enjoy your new provider.
How we review the best European web hosting
First of all, we look to see if the host has European or UK data centers: beyond that, as with reviewing any web hosting provider, we build a site and sign up to a plan. Once the site is live, we then test server response times and uptimes over a two-week period: these factors are integral to site performance. An unresponsive or offline website can mean a loss of trust in and revenue for your business.
We'll test out the site builder too if it's included: if not, we'll examine a platform-specific tool or feature, and create a site elsewhere that we can then host with the service. We test how easy setting up an SSL certificate is, as part of a wider examination of how comprehensive web security (opens in new tab) is with that service.
In the event of an issue you can't solve, customer support is vital. That's why we test the responsiveness of customer support and service teams, and how knowledgeable they are. Finally, we study pricing in detail, because large, initial discounts for your first term can balloon into very expensive packages down the line.
What is web hosting? What you need to know to choose the right provider
New to web hosting? Find out what it is, how it works, what the different types are, and more in our video.
Further reading on web hosting and website builders
Read our ranking of the best cheap web hosting (opens in new tab), and learn more about web hosting in our guides to choosing a web hosting provider (opens in new tab). Find out the mistakes to avoid when choosing your web hosting provider (opens in new tab), too.
Some of our leading providers here offer website building too. Find out how to make a website with Wix (opens in new tab); and see our comparisons pitting Wix vs Squarespace vs Weebly (opens in new tab), WordPress vs Wix vs Squarespace (opens in new tab), Wix vs Shopify (opens in new tab), Wix vs Weebly (opens in new tab), and Wix vs Squarespace (opens in new tab).
Take a look at our GoDaddy website builder review (opens in new tab), as well as our comparisons pitting GoDaddy vs Wix (opens in new tab) and HostGator vs IONOS vs GoDaddy (opens in new tab). Bluehost also has a WordPress website builder (opens in new tab): see what we made of it in our Bluehost WordPress website builder review (opens in new tab).