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SMBs remain optimistic, despite fresh challenges

(Image credit: Shutterstock.com / Pressmaster)

Despite the continued effects of the pandemic, SMBs remain optimistic about their prospects and the future of business (opens in new tab).

This is according to a new report from cloud software giant Salesforce, based on a poll of more than 2,300 SMB owners, which states that the majority remain positive despite the challenges and roadblocks ahead.

The top three constraints on SMBs, according to the report, continue to be money, meeting customer expectations and hiring the right talent.

Further, 3 in 5 SMB leaders said local mandates to close or limit operations are threatening the viability of their business, while compliance with public health requirements is also creating an added burden.

Despite these challenges, almost a quarter (22 percent) say they are very optimistic, while half (50 percent) claim to be “somewhat” optimistic about the future (opens in new tab).

The factor SMBs are most concerned about is the ability to allow customers access in more ways than before. Some have implemented new technologies, choosing those that are cheapest and easiest to use, from vendors they trust the most.

Sead Fadilpašić
Sead Fadilpašić

Sead Fadilpašić is a freelance tech writer and journalist with more than 17 years experience writing technology-focussed news, blogs, whitepapers, reviews, and ebooks. And his work has featured in online media outlets from all over the world, including Al Jazeera Balkans (where he was a Multimedia Journalist), Crypto News, TechRadar Pro, and IT Pro Portal, where he has written news and features for over five years. Sead's experience also includes writing for inbound marketing, where he creates technology-based content for clients from London to Singapore. Sead is a HubSpot-certified content creator.