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Tablet market down seven per cent in Q1 2018

(Image credit: Image Credit: Flickr / Martin Voltri)

The tablet market has seen a seven per cent decline year on year in the first quarter of 2018, a new report from Strategy Analytics’ Connected Computing Devices (CCD) service says.

Android and Windows 2-in-1’s are weighing the market down, it was said.

Shipments of Apple’s devices grew two per cent, compared to the same period last year, to 9.1 million units. This has resulted in its market share for tablets going up to 23.4 per cent. The report states that this is a 31 per cent sequential decrease, thanks to stronger performances in the previous quarter.

On the other hand, Android shipments fell to 24.2 million units worldwide, which represents a 10 per cent decline from 26.9 million units a year. Similarly, to Apple, this is 31 per cent sequentially, after strong seasonality last quarter.

Finally, Windows shipments were down nine per cent this quarter, to 5.7 million units, representing a 22 per cent fall from the holiday quarter.

“The Windows 2-in-1 market is in for a tumultuous year as new and improved options for productivity come into focus around Always Connected PCs and 2-in-1s utilizing ARM-based processors and LTE connectivity, new Chrome OS options among Detachable 2-in-1s, and usability improvements for the iPad Pro,” said Eric Smith, Director at Connected Computing.

“This is big area of opportunity hasten replacement cycles for mobile and connected computing devices like tablets and laptops.” He added, “One recent market development to watch out for is how political and regulatory instability affects competitive factors. Will we see more pressure for Chinese companies to back away from Western markets like the US with new vendors taking their place or will an understanding be reached wherein Huawei expands its footprint into the US?”

Image Credit: Flickr / Martin Voltri

Sead Fadilpašić is a freelance tech writer and journalist with more than 17 years experience writing technology-focussed news, blogs, whitepapers, reviews, and ebooks. And his work has featured in online media outlets from all over the world, including Al Jazeera Balkans (where he was a Multimedia Journalist), Crypto News, TechRadar Pro, and IT Pro Portal, where he has written news and features for over five years. Sead's experience also includes writing for inbound marketing, where he creates technology-based content for clients from London to Singapore. Sead is a HubSpot-certified content creator.